Opening of ABC Verdun

ABC Verdun has brought an uplifted level of experience to the neighborhood of Verdun, creating a bustling center for social, environmental, and economic encounters. The glamorous event unveiled a new shopping address set to welcome Lebanese, expatriates and tourists.

The opening brought together over 1700 people, including celebrities, influencers, politicians, opinion leaders, and  the famous internationally known Lebanese star, Hiba Tawaji, who added magic to the event with a phenomenal performance. Verdun locals witnessed the overnight transformation of their neighborhood into a major hub for social activities and entertainment.

Representing Sheikh Bahaa El Din El Hariri, Mr. Safi Kalo spoke: “We have always considered Lebanon the country of prosperity and opportunity regardless of the economic challenges Lebanon continues to struggle against. This important partnership with ABC s.a.l  has allowed us to look forward to a brighter future for the country. With this project and thanks to our successful cooperation with ABC, we are redynamizing the economy, empowering youth and creating a new milestone in the mall industry. The success of this project would not have been possible  without the cooperation of ABC s.a.l  and its Chairman, Mr. Robert Fadel, who share the same values and principles as we do. I want to acknowledge that this project was not easy to pull off, but with perseverance and dedication, this partnership flourished. “

The venture between BahaaRafic Hariri Group and ABC s.a.l. is set to be the largest commercial project yet, in the heart of Beirut. ABC Verdun will host around 200 shops, including 29 restaurants and coffee shops, a cinema multiplex, a children area, and a 1800 m² garden, along with several new, unique concepts. The total cost of the project is estimated to be over $300 million.