Powerful Communication Through Purposeful Storytelling

A workshop was held on Saturday February 9 at The Sage Parlour. Aya Armenia St. Mar Mikahel. Beirut.

The workshop about storytelling was done to enhance communication and inspire the audience to act! This is a highly interactive extended workshop based on sharing and examining narrative experience and personal stories within the workplace. The workshop focused on the power of storytelling and the science behind it, the components of a purposeful story, examples of stories that inspire action, and the hands on strategic stort sharing activities and exercises.

More on the workshop

The Powerful Communication Through Purposeful Storytelling workshop offers an interactive program that highlights the power of purposeful storytelling. Purposeful storytelling is at the core of powerful communication for different purposes: leading, teaching, persuading, selling, influencing ...etc. The program starts with a four-hour interactive seminar that lays down the foundation of communication through storytelling and is followed by 8 weekly sessions of practice. Storytelling has been around as a major tool of communication for thousands of years, yet many organizations (both academic and non-academic) do not realize nor utilize the power of storytelling within internal and external communication. Research and anecdotal evidence continue to reveal that authentic stories (when narrated well) get results that other means of communication do not. Narrative communication offers interest, engagement and increased comprehension; it creates a goal-oriented platform within organizations and instigates loyalty and action among stakeholders.