Georges Hobeika Haute Couture

Georges Hobeika’s Spring/Summer 2026 couture collection is rooted not in trend, but in philosophy. Created in just two-and-a-half weeks, the collection explores love as both a spiritual and creative force – an idea that translates into sculptural volumes, bold cuts, and experimental techniques. Pushing his atelier to invent new forms, Hobeika works with innovative fabrics and unexpected structures, allowing emotion to guide construction. “What inspired this collection is love – love of creation,” Jad Hobeika exclusively tells Vogue Arabia, referencing a divine origin that connects all beings. This sense of interconnectedness is reflected in the silhouettes themselves: fluid yet architectural, vulnerable yet strong. Rejecting fleeting trends in favour of personal expression, the collection feels deeply human and deeply rooted in the codes of the maison.