World Cup 2014 on LG Screens

To complement their joy in watching one of the most important Football games in the Brazil World Cup 2014, LG Electronics gathered media representatives on a sports evening held at Habtoor Hotel on June 25, to follow the game that took place between Italy and Uruguay in the 3^rd round of competitions inside Group F.

To add excitement to the already bubbly atmosphere, LG Electronics was keen to extend to its guests an unprecedented viewing experience, taking them directly to the epicenter of the event without actually going to Brazil, by displaying the game on one of its latest systems.

Commenting on this occasion, M. Sean Lee, GM of LG Electronics in Lebanon, stated: “Organizing such an event, reflects our directions to communicate informally with the media away from stress at work. We are committed to strengthening ties with them, and showing gratitude for their continuous support and efforts to highlight LG’s newest innovations and raise awareness around the brand, by spreading its messages in a credible and professional manner.”