Beiruting News
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KitKat renamed as YouTube Break as part of Nestlé and Google tie-up
18 may 2015
Nestlé is rebranding KitKats as "YouTube Break" for a limited run of 600,000 bars in the UK.
The Google-branded chocolate bars are the first of a series of 100 million differently-branded biscuits that will be produced as part of a new Nestlé campaign.
Nestlé has run tie-ups with Google before. The company, which tends to name its mobile operating systems after desserts or sweet snacks, named Android 4.4 "KitKat" as part of a branding deal. -
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