In line with its regional Corporate Social Responsibility strategy, Boecker®, the leader in Public Health in the Middle East, presents to the Lebanese community an exclusive experience at Boecker® establishment located in KidzMondo city. A media event was held on September 10 at KidzMondo city to share with media representatives and public figures the concept of Boecker establishment, a cutting edge concept that differentiates Boecker® with a noble mission: developing children's interest in Science and biology from an early age.
Trained educators take children on an exciting journey inside the establishment where they explore the world of insects and learn to differentiate between the good and the harmful ones. Boecker® has created the 3-D cartoon character of Dr. B, a passionate professor in entomology to play a leading role in developing children's love for science and be an example to follow. The establishment is not only a state-of-the- art modern design but is also equipped with high-tech devices, audio-visual and educational materials, all aiming to create the spark between children and biology.
Boecker® CEO, Michel Bayoud, explained about the CSR concept at KidzMondo: "We wanted to present a real Boecker® experienceTM to children, an interesting, fun and enriching activity that takes children awareness very seriously."
"Boecker® managed to differentiate itself for years as the reference in Public Health. We are very proud to have it as a strategic partner dedicated to provide the very best to Kidizens, be it through its establishment or its Pest Management, Food Safety and Biosecurity services that ensures KidzMondo city is 100% protected" said Ali Kazma, KidzMondo CEO.
In order to further enhance children's experience, Boecker® launched a unique range of edutainment toys available at KidzMondo exit store.
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