The BMW model family celebrates the premiere of another new model series - the all-new BMW 2 Series Coupe. An unbeatable driving dynamics in the premium compact segment - with sporting tradition dating back to the BMW 02 range - the BMW 2 Series Coupe raises the bar in the premium compact segment in terms of dynamic ability, aesthetic appeal and emotional allure. It features a distinctive vehicle concept unique in its segment, with a two-door body in classic three-box design typical of BMW Coupes, four seats, rear-wheel drive and an engine range and chassis set-up focused squarely on sporting ability. The BMW 2 Series Couope is set for a market launch from March 2014, with a line-up to include a BMW M Performance Automobile - the BMW M235i Coupe.
The specific vehicle concept behind the BMW 2 Series Coupe - unique in its segment - is faithfully reflected in its emotionally appealing aesthetics, typical of a BMW Coupe style. The two-door model is first and foremost a Coupe from the BMW brand, and the design features that identify a member of this special breed are carried over into a compact model with greater enthusiasm and intent than ever. The ultra-sporty driving characteristics of the BMW 2 Series Coupe - generated by a hand-picked selection of engines and chassis technology tuned to make the perfect pairing - are thus unambiguously expressed in the design of the exterior.
This is not the first time that BMW has treated the compact segment to its customary brand of driving pleasure. The BMW 1 Series, for example, has fulfilled this role for almost 10 years now, its standout position among its rivals rooted most prominently in its rear-wheel-drive concept, powerful engines with BMW TwinPower Turbo technology and a compelling premium character. And now the BMW 2 Series Coupe takes the levels of driving pleasure on offer in a compact model to even greater heights. The new two-door cuts a particularly impressive figure with its distinctive body design, a range of extremely powerful engines and specially configured chassis technology. The BMW 2 Series Coupe is an even more eye-catching creation than its predecessor, the resoundingly successful BMW 1 Series Coupe (of which more than 150,000 units have been sold worldwide). As well as a standalone appearance and increased dimensions, there is also greater depth to its product substance in terms of both technology and standard equipment. The number 2 has denoted the presence of a supremely sporting driving experience in a compact two-door car for over 45 years - ever since the introduction of the BMW 02 range.
