Clothes for Self Expression
Armani exchange re-envisions the brand's elemental ethos of well-crafted basics and relaxed constructions for the SS14 collection. The collection embodies a self-expressive attitude, designed to celebrate the strong aspects of our personalities: rebellion, obsession, minimalism and spontaneity. By incorporating new fits, styles and textures, the SS14 collection is a fresh take on casual wear, redefining a wardrobe of styles that are modern and wearable.
A color palette of soft neutrals combined with candy-colored bright hues creates a youthful color story. Indigo and plaids nod to work-wear inspired styles while utilitarian neutrals reflect a militaristic inspiration. Denim and leather offer structure to softer fabrics like silk and linen where a play on outerwear of mixed media textures lends attention to fabric detailing.
Women's silhouettes are loose and comfortable; while for men, the styling is simple clean and uncomplicated. Both denim and outerwear remain important focuses, new distressed and garment dyed washes are offered for spring, along with a new premium "Made in USA" denim available for men in two fits: straight and skinny. Outwear pieces consist of light blazers, soft leather jackets and mixed media moto jackets that provide easy styling for layering over basics.
