Burberry today announces its Autumn/Winter 2014 global media campaign, brought to life by a dynamic British cast including Cara Delevingne and Suki Waterhouse.
THE CAMPAIGNUnder the creative direction of Christopher Bailey, the campaign, shot by Mario Testino, reflects the artistic spirit of the Burberry Autumn/Winter 2014 collection. Featuring hand-painted techniques on ready-to-wear and accessories, monogrammed blanket ponchos and the Heritage trench coat, the campaign will launch globally in July 2014.
DYNAMIC BRITISH CAST INCLUDES:Cara Delevingne: British actress and model - made her Burberry runway debut in 2011 and since has featured in Burberry campaigns, shows and events.
Suki Waterhouse: British actress and model - currently the face of the Burberry Brit Rhythm fragrance, made her Burberry runway debut in February at the Prorsum Womenswear Autumn/Winter 2014 show.British models Malaika Firth, Callum Ball, Tarun Nijjer and Oli Green also feature in the campaign.
AUTUMN/WINTER 2014 COLLECTIONSFeaturing Burberry Prorsum, London and Brit collections, the campaign highlights men's and women's outerwear and accessories. Discover the campaign and Heritage trench coat collection, featuring The Sandringham, The Kensington, The Wiltshire and The Westminster, in stores globally and on Burberry.com.
Styles: lightweight trench coats, Chesterfields and cabans, sheepskin jackets and blanket ponchosColours: ink blue, elderberry, bright olive, camel, honey, stoneFabrics: English-woven cotton gabardine, hand-painted leather, suede, shearling and silk cotton organdy, embroidered tulle laceAccessories: The Bloomsbury bag for women and The St Ives bag for men, decorated with one-off hand-painted artworks
Beauty: The Bloomsbury Girls look, introduced at the Womenswear Autumn/Winter 2014 show, shades available from August 2014CROSS-PLATFORM EXPERIENCEThe campaign will feature on global platforms including outdoor and print advertising, Burberry.com, Facebook, YouTube, Twitter, Google+, Instagram, Pinterest, Sumally, Sina Weibo, Douban, Youku, and WeChat.
Burberry, which is headquartered in London, was founded in 1856.It is listed on the London Stock Exchange (BRBY.L) and is a constituent of the FTSE 100 index.ON EMBARGO UNTIL 10 JUNE 2014 (00:01 BST)
