Apple announces record-breaking four million pre-orders for the new iPhone 6 in just 24 hours
Demand is once again outweighing supply at Apple, with the company reporting more than four million pre-orders of its new iPhone 6 and iPhone 6 Plus in 24 hours, exceeding its initial pre-order supply.
The number of orders, which doubled the 2012 record set by the iPhone 5 when it sold two million models in its first 24 hours, even caused the Apple site to crash last week.
If they build it, consumers will buy.
The phones, which start at $199, will also be available on a walk-in basis beginning Friday at Apple retail stores, as well as AT&T, Sprint, T-Mobile, Verizon Wireless and other authorized Apple resellers.
Unveiled last Wednesday, the latest addition to the Apple family is not wildly different than its predecessor, the aforementioned iPhone 5, though the new model is slimmer, has a larger screen made of 'ion strengthened glass,' and has a slightly longer battery life.
For additional money, users can also get more memory on their phone.
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