Zahle's Prestigious "Fatat Al Karma" Pageant Attracts Unprecedented Endorsement From Silkor
Beirut, October, 2012: Silkor, the leading laser medico aesthetic service provider industry in Lebanon, was happy to endorse the Fatat El Karma beauty pageant, a highly acclaimed "get together" that attracts local and talented ladies to the contest held annually in Zahle, the Capital of Bekaa.
The title of Miss Karmeh carries a lot of weight bridging beauty, wits, talent and ambition; all of which are highly valued and supported by Silkor in general. The Silkor sponsored event gathered an elite group of candidates exemplified by the 16 girls from the region competing for the beauty queen title in the presence of renowned sociopolitical andartistic figures such as MP Elie Skaff and singer Dina Hayek.
The prestigious "Fatat al Karma" pageant, held on the 7th of September at Al-Rihab resort in Zahle, attracted more than 500 attendees and was organized by the Municipality of Zahleh. It was covered by mainstream broadcast media such as LBC TV and Melody FM.
Lara Tarakjian, Managing Director at Silkor underlined the importance of the company's involvement in Fatat Al Karma by stating: "We have always considered Zahle and the Bekaa province as one of the most significant markets for Silkor in Lebanon.
The area which we mainly serve in Chtaura holds a very promising potential of growth as people here are increasingly aware of the latest aesthetic trends and the modern beauty requirements. Adding to that, Fatat el Karma is a highlighted event that congregates the community together and we being of the Bekaa, wanted to participate in this renowned event. Silkor is committed to improve the standards of female beauty day after day and to present women with the latest trends in skin care."
Once again, Silkor reaffirms through this initiative its unwavering commitment, to the support of communities and local empowerment events outside the Capital. It carries on with its mission to present themselves as trendsetters in key Lebanese cities with its expertise in all matters that relate to the medical field entwined with beauty, wits and ambition.
