Beiruting News

Majid Al Futtaim, the leading shopping mall, retail and leisure pioneer across the Middle East and North Africa, today announced that VOX Cinemas Lebanon, the country's preferred cinema operator has enjoyed the highest attendance at any cinema in Lebanon in 2014, and is celebrating another successful year of achievements, cutting edge innovation and great moments shared with the community, in both Lebanon and the Middle East.





With an aggressive growth plan, engaging cinematic concepts that exceed international standards, extensive dining choices and top class movie content,VOX Cinemas Lebanon has transformed the panorama of cinema in Beirut and across the region. All these have set new standards of cinematic entertainment, bringing a first-class cinema experience to movie fanatics.



Cameron Mitchell, CEO of VOX Cinemas at Majid Al Futtaim - Majid AlFuttaim Cinemas stated, "In line with our corporate vision to create great moments for everyone everyday by providing premium cinema-going experiences across the MENA Region, we recently announced a 200 million US dollar investment to develop 12 more cinemas in the Middle East: an emphatic growth strategy that will see over 200 screens across our circuit by the end of the year, making us the leading cinema with the largest market share in the Middle East."




VOX Cinemas Lebanon is dominating the cinema sector with 15 screens, and the highest location market share in the country, and the company is already planning renovations and enhancements to the City Centre Beirut location in 2015.




"We are driven by passion for movies and a mission to entertain film fans everywhere", said Patrick KARAM, Marketing Manager at Majid Al Futtaim -VOX Cinemas Lebanon. "We have hosted over 30 major movie premieres in 2014, in collaboration with major studios, rolling out the red carpet and attracting local celebrities. We also launched the Movie Gift Card in December, which can be used to purchase movie tickets as well as food and beverage. The VOX Movie Gift Card is the ideal gift for a special occasion or can simply be used to share love, drama, action, mystery and much more with friends and family", he added.



VOX Cinema Lebanon's extravagant movie experience also includes extensive dining options, and in order to satisfy the cravings of their customers, VOX has successfully signed partnerships with Lebanon's leading brands such as ANBoukhater, Sony Lebanon, Khoury Home, Roadster Diner, Zaatar W Zeit and Crepaway.


Aside from raising the benchmark of cinema standards in Lebanon and across the Middle East, VOX Cinemas Lebanon also invests in its local communities by developing all-year-round partnerships with major NGOs such as "Donner Sang Compter", an organization with a mission to provide blood to people in need.



Owned and operated by Majid Al Futtaim Cinemas, the cinema arm of the wider Majid Al Futtaim Ventures group of businesses, VOX Cinemas continually strives to meet the vision of our owner, Mr. Majid Al Futtaim whose goal is to "Create great moments for everyone, everyday" across the shopping mall, hotel, entertainment and retail businesses. In order to exceed the customers' expectations and to provide them with an unforgettable movie and entertainment experience, VOX Cinemas Lebanon has a bouquet of unrivaled cinema concepts:




VOX MAX: The biggest cinema experience with a high definition 20 meter screen, DepthQ 3D projection system and a Dolby® AtmosTM Sound system that delivers a more natural and realistic sound field, transporting audiences into the movie story with a lifelike sensory experience.




VOX GOLD: Luxury cinemas. VOX GOLD's intimate cinema halls yield exceptional comfort and relaxation, each hall being equipped with fully reclining VIP seating, an extensive restaurant-style menu from the VOX Café and a waiter service that extends into each of the 4 VOX GOLD auditoriums. Combined with this, the VOX GOLD offers an intimate cinema environment that offers exceptional personalized services to individual moviegoers.





MyVOX: The only boutique-sized cinema exclusively designed to host privateevents ranging from birthday parties, private screenings of the latest blockbusters to privately watching the football finals or even a video gaming tournament among competitive friends.



Aside from introducing innovative concepts, VOX Cinemas Lebanon offers an exquisite choice of delicacies and beverages at the VOX Café and Candy Bars, as well as hassle-free ticketing options whereby customers can avoid queuing by purchasing tickets in advance at www.voxcinemas.com, on the mobile app or, using express kiosks located in the cinema lobby.