Competing against prominent banks and VISA leading retail partners in the region, Roadster diner, the leading authentic American casual diner in Lebanon, won the Best Gift/ Incentive Card Open and Closed-Loop Programme of the year, at the 2015 Prepaid Middle East Awards, for the newly launched VISA Roadster diner co-branded loyalty program.
The Best Gift/ Incentive Card Open and Closed-Loop Programme award distinguished Roadster diner's co-branded loyalty program for its innovative mechanics and significant unique added-value features, allowing customers to benefit from a range of trendy and practical services.
The event was marked by the presence of prepaid sector leaders and an array of private sector companies, and payment experts from the region.
During the ceremony, the prepaid Middle East Awards 2015 were presented in 13 different categories including 3 awards to which Roadster diner has been nominated: the Prepaid Innovation of the year, the Open-Loop prepaid Card Programme of the year, and the Gift/ Incentive Card Open and Closed-Loop Programme of the year.
"Roadster diner's culture is built around customers' delight, and we are always focused on putting their satisfaction first, as an aim in every action we take or product we launch, and that is what the Roadster diner Loyalty program is all about" said Donald Daccache, CEO of Roadster diner at the press conference embarking the launch of the program.
" We are proud to be awarded the Best Gift/ Incentive Card Open and Closed-Loop Programme of the year, as it reflects acknowledgment from the industry leaders and validates our continuous strive to meet excellence and innovation in customer satisfaction." concluded Daccache.
