Leading French skincare brand BIODERMA has announced the launch of Eau de Soin SPF 30, a new generation of skincare that combines 4 functions in 1 - intense hydration, high sun protection, prevention of pre-mature ageing and setting make up. The winner of numerous awards such as the Elle International Beauty Award 2016, Santé Magazine Beauté Santé 2016 Award and Excellence de la Beauté Marie Claire 2016 Award, the Eau de Soin SPF 30 was developed to perfectly complement BIODERMA's versatile range of innovative products.
The Eau de Soin SPF 30 mist is enriched with hydrating molecules. It benefits from the AQUAGENIUM® patent that combines apple seed extract to stimulate water circulation, with vitamin PP, whose lipid replenishing action enables water to be conserved, slowing down its evaporation within the skin. It also contains glycerine to increase the hydrating power of the formula.To ensure dedicated protection against free radicals, reduce oxidative stress and defend cell function, the Eau de Soin SPF 30 also contains Cellular Bioprotection®, supplemented by the anti-oxidant action of vitamin E. The Cellular Bioprotection® complex contains two major anti-oxidants: Ectoin, a molecule that reinforces the natural defence system of the epidermis, and Mannitol, a powerful anti-free radical. Thanks to its exceptional micro-mist, the Eau de Soin SPF 30 sets make-up without diluting any of the pigments.For optimum results, users need to shake the bottle well, spray four times from a distance of 20 centimetres and leave the product to dry for 20 seconds without spreading it. This will provide the skin with a feeling of freshness and comfort and will also, over time, make it stronger, more resilient and help it regain its radiance. The Eau de Soin SPF 30 is easy to use on the go and comes in a practical size, making it a perfect fit for your handbag. The mist, which is completely transparent and does not stain clothes, is preserved in a 50 ml air-free pump bottle equipped with a gas-free atmospheric spray to help protect the environment.
Commenting on the launch, Jean Girard, Regional Executive Director of Middle East and South of Asia said, "At BIODERMA, innovation and a passion for skincare grounded in biology have inspired us to develop revolutionary products for nearly 40 years. Fluctuating weather conditions and UV rays, among other factors, alter the integrity of the skin's hydrating layer - the Eau de Soin SPF 30 combats dehydration, protects the skin and sets your make up all while on the go. We are confident that the Eau de Soin SPF 30 will become an indispensable product for many and we look forward to witnessing it replicate its French success and popularity here in the Middle East".The product will be available at all leading pharmacies in Lebanon for an RRP of $25.46 from April on wards.
