In celebration of the upcoming holiday season, and as part of its relentless efforts to present its customers with the best products and special offers throughout the year, Khoury Home, Lebanon's leading retailer of household products, has announced the launch of its Black Friday promotions for 2016 on November the 25th, offering shoppers the opportunity to save on their expenses during this time of the year, through deep discounts of up to 70% on all household products.
The Black Friday 2016 promo is a Khoury Home initiative that aims to introduce a culture of high quality service that was lacking in the home appliances market, where community members are both active partners in, and grantees of, the store's offerings.
"One of our priorities at Khoury Home is to share the community in their celebrations, for without them, we would have never been able to achieve the level of success we enjoy today. This year's Black Friday promotion, the third in a row, takes this idea one step further by making the shopping experience at Khoury Home a part of the citizens' holiday celebration and the memories they create during this special time of the year. Our deep discounts on Black Friday will account for the different budgets of the various segments in our community, in order to ensure that everyone walks away with a bargain and adds more cherished items to their households", Khoury Home's Chairman Mr. Romen Mathieu said.
"By putting our customers first, Khoury Home has grown to become 'more than just an appliances store'. Wherever it settles, Khoury Home aims to be part of the local community it serves, by gaining citizens' confidence and developing a relationship with its clients built on trust and ingenuity. It is such an active partnership with our customers and the community that made us the first choice for consumers across the country and the winners of the 'Lebanon Retailer of the Year' and the 'Levant Retailer of the Year' awards", he added.
Black Friday initially marks the day after Thanksgiving, noted as the first day of traditional Christmas shopping, during which consumers are drawn to special offers by retailers.
The campaign's introduction in 2014 yielded a resounding success, achieving record sales of $3.2 million, over the course of 3 days. Following the unprecedented achievement, Khoury Home extended its Black Friday promotion to 4 days in 2015, which resulted in an even more impressive sales figure that reached $5 million.
This year, Khoury Home's Black Friday offer will kick off on November the 25th and conclude on the 29th. During the 5-day promotion, shoppers will be able to purchase a wide selection of household items and electronics at up to 70% off.
The Black Friday sale represents an opportunity for shoppers to explore Khoury Home's newly introduced categories which include Home Decoration & Housewares, Christmas Decoration, and Linen & Furniture.The products on display include the latest models and releases of some of the world's most celebrated household brands and electronic gadgets that come with warranties included.
The country-wide sale marks the first time that consumers in the Bekaa region will be able to participate and benefit from Khoury Home's Black Friday promotions, following the household retailer's recent opening of its Zahle showroom, the company's 10th branch in Lebanon.
A new addition to this year's Black Friday sale is giving customers the opportunity to take advantage of Khoury Home's deep discounts from the comfort of their own homes, by shopping online on the Company's official website.
To ensure an even bigger success for this year's Black Friday promotion, Khoury Home has geared up for the special occasion with massive preparations of the event, which began two months ago and included a large-scale advertising campaign that spanned billboards, television, and radio channels, as well as social media platforms and the Company's official website online.
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