Beiruting News

The Italian sportswear brand unveils a new mono

Brand store at City Centre Beirut

Franklin & Marshall 1^st Flagship store event was held on December 8^th at City CentreBeirut,Level 2. With more than 500 attendees, the event was hosted by Clint Maximus & Stephanie and animated by DJ Ed N Ray. The entertainment included Living window Mannequins and Flash Mob Dancers who performed special shows who went all around inviting guests.

Franklin & Marshall was formed in 1999 by two young Venetian entrepreneurs who were inspired by a vintage item from one of the Pennsylvania's colleges. Nowadays, Franklin&Marshall is a cult -brand and one of the "fastest growing companies" in Europe with more than 30 stores worldwide including Japan, Russia, KSA, Kuwait, UAE etc.

Despite the inspiration was born from the passion for the sport tied to college world and American urban culture, the brand philosophy is based on a cosmopolitan spirit.

F&M introduces itself on international scene as a "premium Italian brand" that combines aesthetics and functionality of sportswear with contemporary pop culture and iconography "heritage" of made in the USA.  The brand offers a unique Italian taste that is perfectly able to satisfy the needsof the customers, both male and female and from different age category.

Clearly inspired by Varsity Style, from the" graphic  themes" to the concept of "team building", Franklin & Marshall realizes collections  of Sportswear / Urban which are able to mix wisely the "American sporty" style with Italian appeal.The high quality materials and attention to details represent the way of communication with the customers.

F&M offers collections through a variety of categories such as t-shirts, sweatshirts and tracksuit - the must-have of every season.