After the huge success in Europe, Asia & the USA, Vichy Laboratoires introduced its latest beauty gesture, Mineral 89, to the Lebanese market. This fortifying and plumping daily booster reinforces the skin's barrier and ensures its optimal health. Indeed, skin is a key component of beauty, but it also acts like a protective envelop for the body against the environment. Taking good care of it is therefore essential...
To celebrate the launch, some of the healthiest social media influencers were invitedto discover Mineral89's features during a healthy brunch at Breakfast Barn. Among many tipson how to optimize their healthy lifestyles, they found out thatusing Mineral89 every morningasthe founding step of their skincareroutinerecharges their skin's health.This truly innovative formula was also presented to more than 200 pharmacists and media during an exceptional launch event at Riviera Hotel. Rami Itani, General Manager of L'Oréal Active Cosmetics, opened up the event with a perspective on the latest trends in the skincare market: "Health is the future of beauty" he declared, before adding that"Today's consumers are asking for safe products, recommended by health professionals".Mineral89, the daily dose of strength for every skin type, embodies this spirit. Drawn from the depths of the French volcanoes, Mineral89contains 89% of mineralizing water, alongside natural hyaluronic acid. Its gel texture melts into the skin, drenching it in freshness before disappearing almost instantly. Invisible, imperceptible... and yet so active! Not only skin is replumped, softer, more even and radiant, but Mineral89 also hydrates and protects from pollution for 24 hours. Dr. Rita Medawar, renowned dermatologist and speaker for the night, said it herself: "80% of skin ageing is not due to time but to our own behavior, such as UV exposure, bad nutrition, cigarette consumption and stress."Mineral 89's powerful formula helps skin counteract all these factors.
Start your day with a skin quenched with health! You can find Mineral89 in all the pharmacies across Lebanon, or ask your dermatologist for more information about it.You can also visit www.vichy-lb.com
#GoodMorningHealth !
