No Label, Lebanon & the region's first bullying awareness and prevention NGO continues to spread awareness on bullying by partnering with Lexy cosmetics to launch a nail polish color against bullying. This untraditional way for spreading bullying awareness springs from the fact that Lebanon still struggles in talking about Bullying. In a fun and engaging atmosphere, both brands brought together influential people in an event in Lancaster Plaza on Monday 19th of February to officially launch No Label's color No.6 by lexy.
The event's objective is to encourage a year label free. In an experiential activity, guests spent the entire evening with a balloon attached to their wrists after writing on it a label they are or were associated with. These balloons were popped at the end to symbolize dis-attachment from the labels.
"Bullying is a serious topic that is at rise in Lebanon & at No Label we continuously try to find ways to raise awareness about it - especially in untraditional ways. We are blessed to have Lexy cosmetics support our cause and standing against bullying, with us." - Nour El Assaad, No Label's Founder & Managing Director
"Ever since lexy started, we believe in the power of supporting local initiatives and the role of businesses in supporting social impact in the Lebanese society. No Label is one of the NGOs we stand behind because we believe in its mission" - Robert Tabet, Founder and CEO of lexy cosmetics.
No Label's No.6 color is a blue vibrant color currently available in selected pharmacies and shops. The color blue is often used as the official color against bullying. With every purchase of this edition, people will be donating to No Label's activities.
