Samsung's exhibit aims to elevate the company's brand image and reputation among consumers in the region with products that make a real difference to consumers' lives.
"We're very pleased to showcasing our latest appliances here at EuroCucina in Milan for the first time," said BK Kang, Samsung Electronics'Executive Vice President, Head of Global Sales & Marketing, Digital Appliances Business. "We hope our participation at EuroCucina signals our dedication to providing innovative home appliances that bring kitchens to life and give consumers real benefits they can experience everyday."
Consumer-centric Innovation with New Dual Cook FlexTM
Samsung is introducing its full built-in product lineup at EuroCucina, and among the range of unparalleled kitchen solutions is the brand new Dual Cook FlexTM oven. ItsEU-industry-first innovation "Flexible Door"gives consumers independent access to the upper oven compartment without losing heat and compromising cooking performance in the lower compartment. The upper and lower compartments can even be used as one bigger compartment for large dishes by removing the divider.
Dual Cook FlexTM also makes it easier to prepare multiple dishes using the Dual Cook system.Consumers can set two different temperatures and times for each compartment to achieve the best taste possible during simultaneous cooking. The Dual Cook also prevents odor mixing between compartments, ensuring optimal cooking performance. Enabling consumers to use the upper compartment only, the Dual Cook also enhances energy efficiency by cutting down preheating time and overall energy usage.[1]
Dual Cook FlexTM offers a range of smart features for optimized cooking. For example, consumers can conveniently start preheating the oven and remotely monitor and control cooking conditions while on the go via the Smart Things app.In addition, the Cooking Guide recommends the best cooking mode, temperature, and cooking time based on the ingredients and type of food being made.
Smarter Living with AI/IoT Solution
As part of Samsung's presence at EuroCucina, there was demonstrations of how key home IoT products work together seamlessly.Samsung plans to maximize its smart/IoT leadership by providing customized smart solutions. Visitors were able to experience Samsung's unique home IoT technologies through Family Hub and its smart built-in offerings.
On display was the superior smart connectivity of the Dual Cook FlexTM and the latest generation of Family HubTMthat is integrated with SmartThings. Family HubTMgives consumers an easy, convenient and harmonized experience for connecting all smart devices in the home, with features like Bixby, Meal Planner, Shopping List, and Recipes that provide real life smart experiences in the kitchen.
Innovative technology and flat design inthe kitchen
At the Samsung booth, visitors were able to experience and understand the company's unique kitchen technologies. This includes the WaterWallTM dishwasher that perfectly cleans all dishes from corner to corner,and Virtual FlameTM cook top,which provides the intuitive visual control of flames. Samsung's Twin Cooling PlusTM technology was showcased as well, in a transparent display to exhibit how the system controls the refrigerator and freezer independently.
In addition, Samsung's premium designs were also on display, including flat design, a minimalist design that seamlessly harmonizes all lines into one and maximizes usability. Samsung also displayed its black stainless-steel built-in package and Dacor's Modernist collection.
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