Want to know an easy way to start crushing your Instagram game? Use these apps to make your Instagram profile more professional.
Your Instagram profile is a great way to show off your personal brand, no matter what your brand is.
1. Use a Single Bio Link for All Your Social Media
Instagram doesn’t allow you to put links in your posts, or put multiple links in your bio; however, there’s a better way to help your followers find you on your other platforms.
2. Edit Your Instagram Story Highlight Covers
One of my favorite newer Instagram features is the ability to save highlights from your Instagram stories. If you’re a photographer, this is a great way to show off different kinds of photoshoots you’ve done, including weddings, pets, portraits, landscapes, etc; however, you don’t need to be a photographer to take advantage of this cool feature.
Take, for example, my Realtor friend Ray Ellen. He’s a Realtor as well as a Crossfit trainer who loves showing off some of his hobbies, as well as his business, in his Instagram story highlights.
The highlight titled “Yum” has an icon of a frying pan on top of his brand’s color palette, and is full of food he has put on his Instagram story. He also has one for his real estate business, titled “Pixel”, for Pixel Properties. Anything real estate related goes in here.
Remember that the photos inside these highlight bubbles don’t need to be as high quality as your grid. Just be yourself, have fun with it, and your followers will enjoy seeing some behind the scenes photos of you.
You’re now in the editor and you’ll see various options for design elements you can change. If your brand uses different colors, you can change them by clicking in the top left with the pink and purple boxes. You can do the same by clicking in the circle
How Are You Impressing Your Instagram Followers?
Letting your followers find you on other platforms is a great way to make sure they stay with you in the long run. They may have started following you for your stunning photos, but then tapped on your Solo.to link and discovered that you have a Spotify with awesome music you make!
Your followers can now also get to know your personality better by looking through your Instagram story highlights. Now that they look a lot nicer, your followers are more likely to check them out. Building your personal brand is a great way to professionalize the work you do now by just being yourself.
