Beiruting News

Many of y'all love CBJ. I love it too, and it's a regular lunch spot for me when in Beirut. It's fast, easy and tastes good. The success of their business model needs no explanation, as you can see them popping up everywhere and beyond Lebanon now.

What I found especially cool though, is that they're opening a sister business, Classic Burger Truck. I got an email invitation to check out their Eureeca.com page, and I thought it's a really cool idea if you have the money. Lotsa times, I wonder how did this or that business choose its investors, and it's usually friends or people who've already done business together. Now, these types of ventures, like "mybar" and "myclub" if you remember, don't always pick up, but then again, it wasn't on an online platform like now which operates similar to crowdfunding websites like Kickstarter and Zoomaal. The main difference I guess only this offers you equity (shares) in the business instead of the perks or products an entrepreneur decides on other crowd-funded sites. Then again, remember, you can pay as littles as a few dollars on those websites, when the desired tickets here are worth 2,500USD...

I don't have that kind of money, but I wouldn't mind if one of you guys and gals becomes a big investor and rewards me with some Swiss and Mushroom burgers =P. I also think it's a great example other successful entrepreneurs might consider using, to make sure they can branch out into uncharted waters, without risking the success of their existing business.

ginosblog