With set locations ranging from Central London to the rugged Scottish Highlands, the quintessentially British James Bond movie franchise is still encouraging travellers from Lebanon to visit the UK. In a recent survey conducted by British Airways, nearly one in three Lebanese residents asked said that the films - which showcase the suave and sophisticated British secret service agent 007 - inspire them to travel to the UK.
Bond was followed in second place by Harry Potter - with 15 per cent - whose popularity has seen King's Cross Railway Station in London include a sign for Platform 9 ¾, the departure point for students of Hogwarts School of Witchcraft and Wizardry, of which its most famous student, Harry Potter, attends.
The contemporary version of Sir Arthur Conan Doyle's detective novels, Sherlock, set in London and staring Benedict Cumberbatch and Martin Freeman, just missed out on second place with 14 per cent of Lebanese residents saying the TV series inspires them to visit the UK.
Paolo De Renzis, British Airways' Area Commercial Manager for the Middle East & Central Asia said, "After more than 50 years, the James Bond franchise is more popular than ever. The latest instalment, Spectre, is out in cinemas later this year and still shrouded in secrecy but I'm sure it will include some of the iconic 'Bond' locations, such as MI6, which has help made London famous in the eyes of movie-goers!
"The UK is full of locations that have been featured on the big and small screens, from Oxfordshire in Downton Abbey to Northern Island in Game of Thrones, there are many places worth exploring over the summer (even with the British rain!). Our flights from Lebanon to London are one of the most popular routes within the Middle East and as always, we will be offering the best of British hospitality that our customers have come to expect on all our flights."
A full timetable of British Airways' flights to London and beyond is available online at ba.com, where customers can find the lowest fares and book, pay and check-in online for their flights.
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